iPM knows what you’re thinking when you read that headline, you’re thinking that this will be some screed about how terrified Sprint and Cellular One should be of the iPhone. Those companies probably should be scared of the iPhone like Frosty is scared of spring but what about the carriers that service the iPhone? Should they be scared?
StrandReports argues that carriers should be fearful of the iPhone. In a article entitled IPhone -an operator’s worst friend… Strand lists 10 compelling reasons why the iPhone should scare carriers. But this just isn’t any list. The points actually feature some decent argumentation. Unfortunately that makes the list boring to read (bt you still should). Let iPM hit some of the high points for you:
Carriers that service the iPhone end up neglecting the other 95% of their customers. Put differently, the burden of providing service for the iPhone means that much of a company’s resources are moved away from most of the customers. If the iPhone is 5% of your business and you spend 20% of your time chasing, promoting and talking about the iPhone the everyone else is… more...