
Analyst battle on! Apple to cut iPhone production 40%
Sometimes you have to wonder if analysts are using completely different sets of data or if there is some back room cabal to make sure every possible position is taken by someone. You’ll recall that JPRG research predicted that Apple would sell 8 million iPhones this quarter. That is a mighty rosy outlook.
Not so fast says Craig Berger of FBR:
“That the firm’s iPhone production plans are being revised lower suggests that the global macroecomomic weakness is impacting even high-end consumers, those that are more likely to buy Apple’s expensive gadgets, and that no market segment will be spared in this global downturn.”
After a quick tag in the corner Maynard UM of UBS steps through the rope and delivers and delivers the thumb to the eye of iPhone production by saying:
“recent data points may suggest unit volumes weaker than our current estimate.”
Wait until tomorrow and someone will come out with a prediction that everyone in the world would own an iPhone if only the company would sell the thing for $99. Oh, wait, nevermind.
Via: Barrons






