Can the iPhone’s Momentum Be Stopped?
Apple Matter’s very own Chris Howard has an article up wondering if the iPhone’s momentum can be stopped (answer=yes but it won’t btw). Chris has a huge list of recent positive iPhone head lines and then gives specific examples of where the iPhone’s popularity is really helping to drive the iPhone ahead of the competition. As Chris aptly puts it:
Because in Q4, when folks are buying a new phone, they’ll feel the weight of that momentum pushing, pushing them to buy the most popular phone, the one that “everybody” has. And then they buy it, tell their friemds, get added to that quarter’s statistics, and the momentum builds more
The iPhone has, in a sense, created its own halo effect. The more it sells, the more it sells.
Read the whole article, it is worth your time.