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iPhone Commercial Airs During Academy Awards

Posted February 25, 2007 7:31 PM by Gregory Ng
Categories: Advertising Marketing 

As originally posted on Macworld, last night, during the Academy Awards (The Oscars), Apple aired a special teaser commercial for the iPhone. The 30 second commercial aired during the first 30 minutes of the broadcast and featured various clips from movies of people answering the phone asking, “Hello?”. The spot ends with the word “Hello.” and the glamour shot of the iPhone.

Simple. Elegant. Appropriate. Impactful.

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Comments

  1. Creative and way too diferent than the iPhone ads, i was expecting one of those.
    Thanks for posting the video very soon Greg.

    Posted by nana on February 25, 2007 9:12 PM

  2. Yes, very well done commercial.

    Posted by Kumaran Vijayan on February 25, 2007 9:14 PM

  3. I can’t wait to buy the phone.  The commercial, summed up simply as “Hello” makes the point for me.  Come June, “HELLO”.

    Posted by JOHN83065 on February 25, 2007 11:30 PM

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